Investing In Stocks: A How-To Guide

Share Dealing: How To Buy Shares From The Stock Market

Are you thinking about buying shares from the stock market? First time looking into share dealing and want to know how to buy stocks. This guide takes you through the 10 things you need to know about buying and selling individual stocks, including the best platforms for share dealing in the UK.

Want to know more about investing in Funds, ETFs and Mutual Funds? Check out our beginner investor guide. This is a dedicated page for share dealing for those who want to know how to buy shares from the stock market. You’ll see below that I’ve compared all the fees and features of share dealing platforms in the UK, so you don’t have to!

There are no guarantees when you’re investing! When investing capital is at risk.

Investing comes with risk, as the value of your investments can go down as well as up. If you decide to do it, it’s recommended you invest for the long term (five years or more), as the longer you invest, the longer you have to ride out any bumps in the market.

Stock market investing doesn’t have to be scary. You just need to know how and where to invest money and be aware of the risks. I’ve also included a short Q&A section on how to buy shares from the stock market. If it’s your first time with share dealing and investing in stocks, then this info will help you on your way!

Please note: the investment platforms with * are affiliate links. I’ll earn a small commission should you choose to invest in the platform.

Fidelity*

£7.50 share dealing charge

£1.50 regular savings plan charge

£1.50 for dividend re-investments.

FX charge for international shares.

iWeb

£5 per trade

One-off Opening Charge of £100

No Annual Account Fee

FX rate of 1.5% for international shares

Hargreaves Lansdown*

£11.95 per trades for 0-9 trades

£8.95 per trades for 10-12 deals/month

£5.96 for 20+ deals/month

0.25% to 1% FX Fees

Lightyear*

Commission Fee Trading

No Account Opening Fee

Earn 3.75% Interest On Uninvested Cash

0.35% FX Fee For Foreign Stocks

Revolut*

Up To 10 Free Trades Depending On Plan

Custody fees of 0.12% on value of assets

Min Commission fee of 0.25%

Variable FX Rate

AJ Bell

£4.95 to £9.95 Shares Dealing Charge

0.25% up to £3.50/month custody charge
£1.50 for regular plan/dividend reinvesting
0.25% to 0.75% FX Fee

eToro

Free to open account

Commission free trading

$5 withdrawal fee

FX & Spread Fees

Trading 212

Commission Fee Trading

No Custody Fees

0.7% fee on deposits >£2000 cumulative

0.15 FX Fee

Freetrade*

Commission-free share dealing

Spot rate

No Account Fee On Basic Plan

0.45% FX rate

Top 10 Investing Need-To-Knows

FAQ

Frequently Asked

+ What Is Investing In Equities?

This guide will talk you though how to buy shares in the UK. The first step is to get to know the basics. This includes some of the inter-changable terms in investing., such as stocks, shares and equities.

What is meant by investing in equities. Investing in equities is another way of saying, buying shares or stock of a company. A share is simply a divided up unit of the value of a company. On many platforms you can buy either a whole share of a fractional share.

There are two ways you could make money from buying shares. One is if the shares increase in value and profit when you sell them. You can also benefit from Dividends, which can be paid on a quarterly or annual basis to shareholders.

Note: the tax free dividend allowance is set to drop to £1,000/year from April 2023 and then further to £500/year from April 2024.

+ How To Buy Shares From The Stock Market

You’re here because you want to know how to buy shares from the stock market. The easiest and cheapest way to buy shares is online from a ‘share dealing platform’ (see platforms to try). These platforms allow you to buy shares from listed companies.

Once you have an account, you can search for the company you want to buy stock in. You can buy and choose a quantity or value. You’ll just need to deposit money into your share dealing account to cover dealing charges and total cost of the shares. A breakdown of the transaction should be given prior to buying the shares. Once the transaction has been processed the stocks will be added to your portfolio.

It’s important to note that stock prices are live. This means they can change slightly between submitting the order and the confirmation. Be prepared for slight variations. A stocks price is determined by supply and demand from prospective buyers and sellers. There can be a surge is a stocks value on any given day because of the increase in demand or supply.

In short, you can buy shares from stock markets around the world by opening a share dealing account or general investment account. Once you can build up a portfolio of individual shares from stock markets.

+ What Other Fees Will I Need To Pay To Buy Shares?

One of the biggest things to take into consideration when buying, holding and selling shares is how much it’ll cost you in charges. The main ones to look out for are:

Platform charge: You may be charged a monthly, quarterly or annual account fee – either as a flat-fee or as a percentage of your investments. However in some cases this is waived if you make a minimum number of trades, or your account is of a certain size.

Trading fees: The fee you pay each time you buy or sell shares. You’ll often find discounts for frequent traders.

Transfer out/exit fee: Some platforms will charge if you want to transfer your investments to a different provider, usually per company you hold, or sometimes even just to close your account.

Stamp duty: When purchasing UK shares, expect to pay 0.5% stamp duty and an extra £1 on transactions above £10,000.

+ Who Really Owns The Shares?

It’s also worth bearing in mind, using a platform to buy your shares means that rather than directly purchasing the shares yourself, you pay the platform to buy them for you. This often comes with the benefit of being able to purchase fractions of shares, which you might otherwise have found too expensive to do.

However, a side effect of this is that usually the shares are legally owned either by the platform itself or a nominee company, and you become what is known as a beneficiary owner.

+ What Happens If The Platform Goes Bust?

As you are not the legal owner of the shares, this means that, in the rare event of the platform collapsing, you wouldn’t have ultimate control over your shares. In this case, your assets (for example: shares, funds) would either be transferred to another broker or sold and the cash returned to you.

For this reason, most platforms keep your assets separate from theirs – known as ringfencing – so that, in theory, they wouldn’t be able to touch them even if they went bankrupt.

+ How Do You Sell Your Shares?

Selling shares is just as easy as buying them. Each platform’s website will work slightly differently, but the principle is the same for each.

When selling, you can choose either number (for example, sell 500 or all shares) or value (sell £500 worth of shares). Once you place the deal, you will be shown a quoted price for the sale of the shares, though again this can vary between getting the quote and the sell order being carried out. Any money you have made from the sale will show in your shares account.

+ Should I Consider A Stocks And Shares ISA?

Before looking at share dealing platforms, it’s worth you knowing that you can invest up to £20,000 in a stocks & shares ISA. Doing so means you’re sheltered from various taxes that are often charged on investments made outside an ISA. For full details, read the Stocks & Shares ISA guide.

+ Which Is The Cheapest Platform For Buying Shares?

As a beginner investor wanting to buy shares from the stock market, you may want to choose a platform that suites your needs. For example, some of the platforms such as Fidelity have higher fees per trade but this would potentially be cheaper than paying a % commission fee. if you are buying £10,000 of stock in Amazon or Apple this would cost you £7.5 on Fidelity. On the other hand if you paid a 0.35% commission fee it would cost you £35.

+ Want To Know My Favourite Share Dealing Platform?

What is the best platform for buying shares from stock the market? This is comes down to personal preference. Personally, after testing out some of the platforms. My personal favourite share dealing platforms are either Lightyear or Freetrade. This is because their fee structures are the most clear. I feel comfortable using the platforms knowing that there are no hidden costs. The user interface of these platforms are also great, so I know exactly what I am investing in.

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